I was invited to the Jim Beam Highball Pop Up Bar at Eastwood Central Plaza from November12-16 from 6pm to 12pm. Too bad I missed their first high ball pop up bar last year at BGC, but good thing I finally experienced it this year and will def not miss it every year.
ABOUT JIM BEAM
Founded in 1795, Jim Beam is the world’s No. 1 bourbon and has been operated by one family for seven generations. 220 years of experience goes into every bottle, along with corn, rye, malted barley, water, time, pride, and of course, true passion! Jim Beam White is the cornerstone of the Jim Beam bourbon portfolio, and it derives its rich, satisfying flavour from a treasured family recipe where every drop is aged in charred oak barrels. It boasts an oaky vanilla aroma with a medium-bodied flavor with hints of vanilla and caramel.
WHAT TO EXPECT
There was live musical performances by some of the country’s iconic OPM artists such as Ebe Dancel, The Juans, Clara Benin, Better Days and The Vowels they Orbit.
In between listening to these sweet tunes and drinking the freshest highballs, you can also enjoy new games with your friends like the Highball Pong or the Jim Beam Highball Claw Machine! The sought after Make Your Jim Beam Highball booth will be there to give you more reason to enjoy the signature highball. With each purchase of a Highball, you’ll be granted a free chip to play these games and a chance to win some awesome Jim Beam Highball merch and other prizes!
Jim Beam is best served in a Jim Beam Highball, a tall cocktail of Jim Beam Bourbon over ice, topped with soda, and finished with a squeeze of citrus! This concoction is the ultimate drink for our tropical climate - it is without equal as a noon-time tipple, an after-work refresher or a weekend party-starter!
“We’re so excited to bring back the Jim Beam Highball Pop-Up bar to the lively city that is Manila! Our new flavors are sure to tantalize your taste buds and leave you craving for more,” said Rayern Goh, Senior Brand Manager at Jim Beam. “Jim Beam Highball is an excellent drink that’s perfectly well-balanced, refreshing, and pairs superbly with so many dishes. We can’t wait to share this with you!”
My experience of my very first Jim Beam Highball was a blast! I finally got to hang out and meet up with my fellow bloggers. Seeing the event with Big balloons and Neon Lights Signage made me really excited and giddy. The drinks we're also so GOOD! It was so good that i kept drinking more!
The new flavors are truly perfect for the Filipino taste buds it is sweet but captivating and it will make you keep wanting more. Out of all of their drinks, I've had that night my ultimate favorite is the “Mango Spice Highball”.
I can't wait for next years Jim Beam Highball Pop Up Bar, will never miss it!
ABOUT BEAM SUNTORY INC.
As a world leader in premium spirits, Beam Suntory inspires human connections. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam and Maker’s Mark bourbon brands, Suntory whisky Kakubin and Courvoisier cognac, as well as world-renowned premium brands including Knob Creek, Basil Hayden’s and Legent bourbon; Yamazaki, Hakushu, Hibiki and Toki Japanese whisky; Teacher’s, Laphroaig and Bowmore Scotch whisky; Canadian Club whisky; Hornitos and Sauza tequila; EFFEN, Haku and Pinnacle vodka; Sipsmith and Roku gin; and Midori liqueur.
Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whiskey to form a new company with a deep heritage, passion for quality, innovative spirit and vision of Growing for Good. Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.
© 2019 Beam Suntory, Inc., Merchandise Mart, 222 W. Merchandise Mart Plaza, Suite 1600, Chicago, IL 60654
Issued for and on behalf of Beam Suntory Asia Pte Ltd.
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